Author: Kelsey McKeon
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Google is the New Yellow Pages
Google is the New Yellow Pages How to guide digital traffic to your site Gone are the days of Yellow Pages, replaced by infinite lines of code, algorithms, and opaqueness that leaves us guessing. Gone are the days of yellow pages, where it was a relatively equal playing field for all local businesses, so long…
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Cash 4 Clunkers– Again?!
Old Ideas, New Applications Dodge Caravan turned in through the Cash 4 Clunkers program. One of an estimated 695,000 cars removed from the road through this program. The jury is in: people need to be pushed harder if we hope to achieve climate goals attempting to limit warming to 2º C. For good reason, fleet…
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Not Your Average Car Donation Program
SHiFT stands out Car donation programs are nothing new. Programs have collected vehicles since the 1990s and sold them at auto auctions, where they are bought wholesale by auto recyclers, exporters, and occasionally used car dealerships. The net profits from these sales are what is donated to benefit the pre-determined charity. The typical donation program’s…
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The Electric Vehicle Revolution: Deep Sea Mining and its Environmental Consequences
The Rise of EVs Recently, electric vehicles have become a symbol of the sustainable transportation movement, promising reduced carbon emissions and a cleaner future. The EV industry has experienced exponential growth thanks to advancements in battery technology, supportive government policies, and increased consumer demand for environmentally-friendly transportation solutions. As more countries and manufacturers pledge to…
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Hollywood Hates Recycling
“Junkyards” As Portrayed in Film Junkyard mystique has long plagued Hollywood. It’s interesting to see how the junkyard setting is so laden with symbolism, whether that be transformation, change, or the past. In reality, junkyards are the future. Junkyards, or rather auto recycling facilities, are a place where the transportation sector can drastically reduce their…
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Successful Electrification May Require Cooperation with China as the Fight Over Battery-Grade Materials Ramps Up
Battery-Grade Materials in Short Supply Due to China’s growing control of the world’s supply of battery-grade materials, it’s possible nobody will be successful transitioning to EVs without having some type of cooperation with China. Image from Tesla’s announcement of the beginning of construction on their in-house lithium refinery in Corpus Christi, Texas. Image…
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Something Awesome on the Horizon
Introducing Mini, who we tell the story of SHIFT through. Last week was a big one for SHiFT. Our team began and completed production on a video that is a visual culmination of everything that SHiFT stands for. It answers the question, “Why would someone want to recycle their car through SHiFT?”. We are so…
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The Role of Vehicle Recycling in Carbon Neutral Energy Development
Hint: Vehicle recycling is essential for carbon neutral energy development at a global scale. According to Tesla’s Master Plan Part 3 there appears to be no insurmountable material or technological constraints to achieving a sustainable energy economy; part of this plan calls for the widespread adoption of EVs. So is it true? Is vehicle recycling…
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Hollywood Hates Junkyards
Debunking Movie Myths: Junkyards Scenes from American cinema, both old and new, seem to have a lot to say about junkyards. What if there was a different story to tell? https://www.youtube.com/watch?v=Jrn-OprEMLI&embeds_euri=https%3A%2F%2Fwww.google.com%2Fsearch%3Fq%3Dportrayals%2Bof%2Bjunkyards%2Bin%2Bmovie%26source%3Dlnms%26tbm%3Dvid%26sa%3DX%26ved%3D2ahUKEwiir_zW6cf-AhWykokEHReYACwQ_&source_ve_path=Mjg2NjY&feature=emb_logo This dramatic 1975 clip from the film Nashville is just one of many portrayals of junkyards or rather, Auto Recycling Facilities, that the industry…
