We are excited to announce that SHiFT® and our premier partner, Westover Auto Salvage, were recently featured in a deep-dive article on BusinessWest.com. The feature explores the evolving landscape of the automotive industry and highlights how our collaborative efforts are setting a new standard for sustainable vehicle retirement in the Northeast and beyond.
As he walked with BusinessWest in the large lot behind Westover Auto Salvage in Belchertown, CEO Brian Bachand was quick to explain that he doesn’t care for the word ‘junkyard.’ ...That’s especially true with Westover’s recent adoption of the SHiFT Vehicle Retirement Initiative, a global enterprise that helping consumers and companies recycle end-of-life vehicles with environmentally responsible protocols.
Westover Auto Salvage has a long-standing reputation for excellence. By combining their local expertise with SHiFT’s national platform, we are able to scale the impact of circular thinking. This approach treats every car as a reservoir of valuable materials. Instead of letting steel, aluminum, and precious metals go to waste in a landfill, we reintegrate them into the supply chain. This not only reduces the carbon footprint of new manufacturing but also honors the rich auto recycling history of an industry that was built on the principles of reuse and resourcefulness.
This feature in BusinessWest underscores the importance of regional leadership in the green economy. When you choose a SHiFT® certified partner like Westover, you aren’t just getting rid of a car; you are contributing to a cleaner future for your community. We are proud to see our mission recognized and look forward to continuing our work of keeping valuable materials in use and toxic pollutants out of our soil and water.
